Look, the company behind the KEO Pedals was founded in 1951 by Jean Beyl in the small town of Nevers, France. Jean got his start in skiing, where he invented the Look Nevada Dual Pivot ski-binding, after suffering major injuries to his legs using fixed bindings. The company took its newly developed binding, and adapted the technology for use on …
BRAND INTRODUCTION – WPL BICYCLE MAINTENANCE PRODUCTS
WPL, full form Whistler Performace Lubricants is a bicycle maintenance goods company, which primarily makes lubricants and degreasers for all bicycle maintenance needs. Founded in Whistler, British Columbia, Canada, by a father-son duo, their mission was to use their cycling experience and chemical engineering know-how to create the most effective and eco-friendly products for bicycle maintenance. All WPL products are …
INTRODUCTION TO ABSOLUTEBLACK OVAL CHAINRINGS
It’s interesting to note that AbsoluteBlack is the largest manufacturers of Oval Chainrings in the world, all manufactured at their production and dispatch facility in Poland (EU) from German aluminum, then skillfully anodized in the United Kingdom. Whew! That’s a lot of distance even before these are installed on your bike. But from what we hear – it’s all worth …
JETBLACK VOLT INDOOR SMART TRAINER – PRODUCT REVIEW
We’ve been following the extensive development of the JetBlack VOLT and we’re stoked to finally have them on hand for riders in India. The VOLT is an electromagnetic indoor cycling trainer that offers an exceptional indoor riding experience. It comes pre-assembled with an 11-speed cassette making it super easy to start riding with no added costs. Attach your bike, CONNECT …
PRODUCT REVIEW – ELITE SUITO
The Suito is Elite’s new mid-range, competitively priced, direct-drive, interactive trainer designed to take your indoor training to the next level. Powerful, solid, and quiet, Suito offers an easy, realistic, and accurate indoor bike training experience. It has carved a name for itself by offering components and functionality that seriously undercuts the competition. The trainer comes totally pre-assembled out of …
BRAND INTRODUCTION – SARIS TRAINERS
SARIS, erstwhile known as CycleOps, is a bike trainer manufacturer based in Madison, Wisconsin in the United States. They are a brand started by cyclists for cyclists and cater to a wide range of cycling accessories. The brand is primarily known for the top of the line trainers and also produce bike racks, and cycling infrastructure for cities. At BUMSONTHESADDLE …
PRODUCT REVIEW – HORNIT CLUG BIKE RACK
For bike owners the world over, finding the best way to store one’s bike at home or at work has often been challenging. Most cyclists will be forced to park their bikes outside and in public places because they lack the appropriate space inside their residence or workplace. While most cyclists end up just placing the bicycle on a wall …
BUYING GUIDE TO UNIVED – VEGAN SUPPLEMENTS INSPIRED BY NATURE
For cyclists today, staying on top of one’s nutrition and physical wellbeing is one of the hardest things to maintain. To keep your body performing at its best, a regular supply of nutrients, vitamins and recovery apparel is a must. You can find supplements and workout apparel from a wide range of brands, on a plethora of marketplaces. We feel …
BRAND INTRODUCTION – 2XU COMPRESSION
2XU (pronounced “Two Times You”), an Australian company, was launched when former professional triathlete Jamie Hunt turned his passion for sport into an obsession with performance fabrics. Starting out as a specialist run and triathlon brand, 2XU has grown to become the world’s most technical sportswear company, driven by a relentless pursuit to multiply human performance. 2XU is set to take …
BRAND INTRODUCTION – BEARACKS BIKE RACKS
BEARACKS, erstwhile BnB Racks is an adventure sports good manufacturing company based out of Taipei, Taiwan. The company manufactures accessories for a wide variety of adventure sports ranging from cycling to snowboarding. The company is best known for its bicycle car racks in India – simple, study, versatile and cost-effective. BEARACKS primarily make 5 different types of bike racks Spare …