Product Launch

Product and Gear Launch news

BumsOnTheSaddle, Infantry Road – The launch of Specialized Bicycles in India

The new BumsOnTheSaddle on Infantry road, Bangalore (pic shot by Chenthil Mohan) We are super excited to showcase our latest project. This has been in the works for almost a year and was a massive project that pushed everyones limits! Great learning and a ton of fun. We are super excited to launch our second …

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Yehuda Moon in India

Excerpt Yehuda Moon works at the Kickstand Cyclery, lives on his bicycle and dreams of a day when everyone does likewise. The strip chronicles the on road and retail adventures of Yehuda Moon. Yehuda owns a bike shop, the Kickstand Cyclery, with his friend Joe, and the two are confronted with the challenges presented by …

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