BRAND INTRODUCTION – ROLL RECOVERY

Rollers have been an integral tool for rest & recovery for athletes across sports and activities. Professionals and amateurs alike have depended on traditional foam and hard rollers to stretch their muscles post-workout.

While basic rollers (pipes, bamboo bits, etc) do the job, rolling on the floor is not always the easiest thing to do, and the pain associated with traditional rollers has often outweighed the benefits in the minds of users – often leading to an inconsistent application which defeats the cause.

We see Roll Recovery changing the game with their new state-of-the-art trainers which completely flipped the notion of what rollers and recovery tools can be. Not painless, but definitely a much better way to recover.

WHY ROLL RECOVERY?

Born in a garage in Boulder, Colorado, USA; Roll Recovery was created by Jeremy and Adriana Nelson in Early 2011, to solve a problem. The pair sought to reimagine what recovery tools could look like, to create exceptionally designed, highly functional tools that are mobile enough to be used anywhere, especially by athletes who are constantly on the go.

Traditional Rollers have remained more or less the same since their inception. These rollers are bulky, rigid, and offer limited functionality.

Roll Recovery offered products that were a breath of fresh air with new, groundbreaking products that re-imagined what recovery tools can look like. Concept sketches in a notebook evolved into working prototypes that were tested on friends and elite athletes. The company’s big break came with one design, the R8, which is a portable, redesigned roller which allows you to work on your muscles while standing upright, or any position for that matter, not only the floor like conventional rollers.

PRODUCT LINEUP AVAILABLE IN INDIA

Here’s a quick look of their product lineup in India!

1. The R8 Self-Massage and Recovery Tool
2. The R4 Body Roller
3. The R3 Foot Roller
4. The StretchMat

1. THE ROLL RECOVERY R8

The R8 is a powerful self-massage and recovery tool that allows users to precisely target areas of your body that need attention. It’s spring-loaded design, provides forceful and consistent pressure to massage all types of muscle pain equally.

Its unique design allows for verticle use, meaning that you can stand up anywhere a roll your muscles, without the need of laying flat on the ground. This functionality is particularly useful when outdoors or travelling.

2. THE ROLL RECOVERY R4

Designed to be the most effective foam roller on the market, every detail on the R4 Body Roller was considered. The size, surface texture, material density, and shape were optimized to target specific muscle groups.

The key focus points are the center groove to align with the spine and neck, along with a profile to help loosen tight IT-bands, calf muscles and many other areas of the body. Feedback from elite athletes and physical therapists were crucial to the development of the R4 Body Roller.

BENEFITS OF THE R4 ROLLER

• Unique and Versatile Design
• Target Specific Muscle Groups
• High-Density EVA Foam for Strength and Durability
• Designed by Athletes for Athletes

3. THE ROLL RECOVERY R3

The R3 Orthopedic Foot Roller is designed to target specific areas of the foot to stretch the plantar fascia and intrinsic foot muscles to reduce soreness from tired feet.

The unique, non-symmetrical shape of the R3 was designed to focus pressure on the inner, middle, and outer parts of the foot. Discover all the ways to use the R3 on feet and other parts of the body.

BENEFITS OF THE R3 ROLLER

• Works Great as a Small Body Roller
• Shaped to Target Different Area of the Plantar Fascia
• Captures the Inside, Outside, and Center of the Foot
• Light Weight Makes the R3 Easy to Travel With
• Non-Slip and Works on any Surface.

4. THE ROLL RECOVERY STRETCH MAT

The StretchMat was specifically designed with the athlete in mind. The wider shape, soft-touch top surface and 5mm of padding provides the surface area for active mobility stretching and core-strength routines.

The foldable design allows for quick pack and go. With a non-slip waterproof bottom layer, you can use indoors or take it outside and use on the track, dirt, snow or wet grass.

BENEFITS OF THE STRETCHMAT

• Large Surface Area for Spreading Out and Stretching
• Easy Fold-Up Design Keeps it Compact for On-The-Go Travel
• Unique Non-Slip Bottom Provides a Stable Platform
• Designed for Inside and Outside

Roll Recovery is paving the way for the next generation of Rest and Recovery Tools. Allowing its users the customizability and versatility of conducting complete workout and cool-down routines irrespective of location.

No longer are athletes and amateurs limited to the one-size-fits-all functionality and painful experience that comes with traditional rollers. That is why we highly recommend Roll Recovery’s products for those who want a unique and targeted recovery experience to unleash their true potential.

Ayush Kundu

WHAT I LOVE ABOUT CYCLING:
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