VM & RD - VJ Media - BOTS and the art of bicycle retailing
“BOTS and the art of bicycle retailing” – Read the article online

Our latest store, the Specialized Concept Store, on Infantry Road Bangalore has featured in this months VM & RD Magazine (Visual Merchandizing and Retail Design)

Apart from touching upon the two brands (BOTS and Specialized) at play here, the article focuses upon the retail space itself talking about the various elements at the Specialized Concept store.

Although we have not really spoken much about it, pulling off one of the best retail spaces in the country has been quite exhilarating! That too in the cycling space. We have had loads of folks visiting us tell us that this is the best retail experience ever!

“BOTS and the art of bicycle retailing” – Read it online

Specialized_Store_Launch-001

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About the Author

Rohan Kini

WHAT I LOVE ABOUT CYCLING I love riding my bike. Whether it's a simple commute, a high-intensity road race, a jaw-grinding brevet, fixie rides thru packed Indian city or a kick-ass technical single track – I love it all. Apart from riding bicycles, I love being all geeky and know everything there is to know about bicycles, technology, bike fit, and service. I started BUMSONTHESADDLE to share this passion for cycling. DISCIPLINE: Partial towards MOUNTAIN BIKING but love it all CURRENT BIKE(S): Specialized Rockhopper, Specialized Tarmac, Pure Cycles Original DREAM BIKE: S-Works Epic HT & S-Work Roubaix OTHER PASSIONS: Technology, Photography, Baking, Travel, and Reading

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